Find patterns. Predict future outcomes. Hit organizational goals.
As companies increasingly rely on data to drive strategic business decisions, it’s important students have the skills and knowledge to turn data into a competitive advantage.
Using a range of projects across the accounting curriculum, students will learn how to analyze data through hands-on exercises, video tutorial, and software instruction, preparing them to make sound, evidence-based decisions that drive business performance.
All data analytics content has been created by esteemed Pearson authors and datasets are consistently updated to keep your materials fresh and relevant.